After the successful shoot for Haunted Week in October I managed to get one more in before 2023 was out.
This time working with Will Mellor to promote his new show Cops Gone Bad, an extension of his previous series for C+I; Cops Who Kill.
We pitched in this idea that these Cops are the police’s most wanted, as the Police in the UK are being scrutinised more now than ever as hundreds of accounts of Cops bending the law for their own benefit are coming out in the press. Some of the most shocking being the Wayne Couzens case and in this series David Carrick.
We settled on using the Wanted poster as a way to show the captured officers mugshots off, so they looked like any other criminal. But we also added in their uniforms, to show that these were in fact Cops who have gone bad.
We used this motif through all elements, from Key-Art, Promo GFX, even creating real posters to have as part of our set build for the Promo shoot and Digital debate pieces.